Company Analysis – Apple Inc.

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Company Analysis – Apple Inc.

SCLT3384 Project/Research Paper:

Choose a Company from the Gartner top 25

  • Your paper should start with some research on the company. Choosing a public company (listed on the NY Stock Exchange) is your best bet for availability of research data.
  • Talk a little about their history. How they started and any major changes along the way (i.e. mergers, consolidations, bankruptcy, etc).
  • Look over their financials and talk to any trends that are good or bad. Look at their financial statements over a 5 to 10 year period at most. Compare year to year, not quarter to quarter.
  • Do a SWAT analysis. List what you see as their strengths, their weaknesses and potential opportunities or issues that they need to address going forward from a competitive perspective against their major competitors. From a Supply Chain perspective talk to their strategy. Consider how and where they manufacture, their logistics approach and how they handle customer delivery/service with their Supply Chain and Logistics network.
  • This need not be very lengthy, but your grade will be based on how much research you put into this and your thoughts opinions on the current company and their future. The average successfully paper is about 10 to 12 so pages, but again the content is the key, not the length. The last few paragraphs should be your opinion of the company and its ability, or lack there of, to be successful in the future.
  • A word document (double spaced) is fine since I am not looking for a presentation. List all your sources on the last page. No need to footnote them throughout the paper.

SCLT3384 Project:

Research Paper on a Company from the

Gartner top 25 Supply Chain Companies of 2017

1 Unilever 14 Coca Cola Company
2 McDonald’s 15 Nokia
3 Inditex 16 BASF
4 Cisco Systems 17 Schneider Electric
5 H&M 18 Wal-Mart Stores
6 Intel 19 HP Inc.
7 Nestlé 20 L’Oréal
8 Nike 21 Kimberly-Clark
9 Colgate-Palmolive 22 BMW
10 Starbucks 23 Diageo
11 PepsiCo 24 Lenovo
12 3M 25 Samsung Electronics
13 Johnson & Johnson    

 

Note that also included in this list are what Gartner refers to as the “Masters Category” are  
Amazon, Apple and Proctor and Gamble (P&G). Therefore the list total to choose from is a  
total of 28 companies. 3

Solution

Title; Company Analysis – Apple Inc.

Style; MLA

Length; 9 pages